This book is designed to meet the needs of M.B.A. students studying for the very first time in their curriculum. Thus complexity of the matter has been avoided with a view that complete course content has to be completed by the student in limited time period. The subject matter has been presented in a lucid, comprehensive and systematic manner which is easy to understand and also develops writing ability for students to score good marks in upcoming examination. This book includes MCQ’s questions according to new EXAM pattern of university.
|Publisher||:||R. Narain & Co.|